Social Media
Bakery Square
While working at Walnut Capital, I managed the creation, delivery, and execution of digital, social, and community campaigns for Bakery Square and partners including the Pittsburgh Steelers, Galley Group, and The Richard DeShantz Group:
20,000+ total followers
Total Interactions (Per Year):
138,000+ engagements
4,600,000+ impressions
850+ posts and stories per year
24,500+ total page likes
Total Interactions (Per Year):
60,000+ engagements
2,500,000+ impressions
80,000+ video views
PPG
As marketing assistant for Packaging Coatings, I coordinated and constructed digital and print advertisements, contributed to overall marketing strategy, and managed executive and business Linkedin accounts. I continuously utilized my creativity and passion for design to help raise awareness for PPG and our efforts to Protect and Beautify the World.
4,600+ total followers (+227% from previous year)
Total Interactions (Per Year):
6.89% engagement rate
425,000+ impressions
5,300+ reactions
13,500+ clicks
Tiktok & Reels
Along with Instagram, Facebook, LinkedIn, Youtube, and Pinterest, I also had the opportunity to film and manage multiple TikTok accounts throughout the Pittsburgh area.